Graphic Design Tips: PERFECT PRINT Design

today some quick Satori tips on how to
ensure a perfect print every single time on your print design projects the first
graphic design tip in regard to print design is about the use of black which
is absolutely crucial for you to learn and to implement into your workflow so
there’s more than one way to create black in graphic design color variations
of black can be very difficult to detect on screen but when we’re talking about
black in print design rich blacks have a deep tone that pops from the page while
regular blacks can appear flats now this standard black is printed strictly with
the black toner or the K cartridge rich black however combines K with the other
cm and Y colors this layering provides richness and a depth of the color now I
personally like to you to CMYK values of 50 40 40 100 from my rich black you
should be using rich black for large areas of black on your design and also
large uses of typography such as headings standard black needs to be used
on body text this because rich black can creates kind of a loss of crispness on
smaller fonts and detail there is a very specific technique and a trick when
printing out huge design such as billboards I’m going to show you that
now as part of the second graphic design tip today so firstly we need to realize
that billboards do not need a super high resolution often we set a print design
project at the resolution of 300 PPI but that is if it’s a three in size or
smaller a billboard that is saved for example 6 meters and width and 2 meters
in height only needs a resolution around 20 PPI this is because when you view a
billboard you’re not actually standing out place to it as you would an a4
design you’d be seeing it from very far away and so the pics was don’t have to
be so tightly packed together now this is the first tip for large
designs but more importantly how do you set up a 6-meter document without
slowing your device down sometimes Adobe software would not even be able to offer
a document large enough so again let’s take this six meter by 2 meter design as
an example what I would do is I would design at 150 centimeters by 50
centimeters which is a quarter of the size and then set the PPI to 80 which is
four times the amount of the final outputs so in effect you scaled down the
size by a quarter and then you ramped up the resolution by four times you send
this to the printer and then they go scalar up once you’ve sent the file but
of course you need to let the printer and the client know what you’re doing
beforehand this next graphic design tip is something that you need to make
absolute standard in your workflow when you finish a print design project go
through every single part of the design and proof its look for typos look for
objects are in the wrong places a little for objects that shouldn’t be there at
all this is the first tip for proofing and the second one is to send the print
design to the printer and ask to create one proof print copy you do this so you
don’t end up printing out 500 copies only to realize that certain colors
print out horribly always actually in fact a typo that slipped through the net
somehow so my graphic design tip here is that perfectly print design needs
perfect proofing now printers have different requirements
for formats and it is best to call them beforehand and ask what preset or format
they prefer and they require but PDF is industry standard it comes to printing
there are specific presets as in the previous file formats that relate to
compression fonts color management and color conversion transparency flattening
and so forth each preset is preferred for certain kinds of printing jobs and
so as I just mentioned please make sure to contact a printer and ask them what
they prefer for the print project the next graphic design tip in today’s video
and print design is to make sure that your fonts are embedded so when you’re
designing something with typography and use a font like say Arial there’s a very
high chance that the computer the printer uses will have that font to
because it’s a pretty common font but if you choose to use a less common font
however probably not going to recognize on the computer but luckily there’s an
easy way to embed fonts when I’m sporting a PDF and just make sure that
you can see this message here on your screen this lobbyist the most but I have to add
in today because there’s gonna be some designers out there who are unclear
about this what he simply do not know about it and Alice to use bleeds the
bleed is the area around the print document that is going to be cut away
and discarded after the print process has been completed this is done to
ensure that no imprinted edges occur in the final trim document it is actually
very difficult to print exactly to the edge of a sheet of paper and so to
achieve this it is necessary to print a slightly larger area than needed and
it’s a trim out the excess afterwards setting up a bleed is really easily done
Illustrator and InDesign this is when you make the new document after
something smaller than a4 or a3 5 millimeters is fine and then exporting a
PDF would allow you to use those bleed settings on the final print product just
make sure to allow your design to bleed over the edge so there are six tips on
how to make a perfect print design every single time resolution is obviously
vital to which I didn’t go into too much detail on today’s video but I kinda a
different upload in the future if you enjoy today’s video of course
like and share my content on social media and subscribe to the Tory graphics
account and already have a great day everybody
and until next time the Sonia features a piece you

57 Replies to “Graphic Design Tips: PERFECT PRINT Design

  1. You answered something I have been wondering for a while in such a easy to understand way. You are better than my graphics professor.

  2. Thank u.. these are really useful..
    I used to make the large size bill board files! Now i will use the quarter size art boards.. Also, i used to give 300ppi for my 20 feet billboard !! Now i know that only 80ppi is to be given..
    I normally give 3mm bleed in my A5 size pamphlets.. now on i will give 5mm bleed..

  3. Thank you so much for making such a good and interesting tuto (good looking video too). It is difficult to find full information about those processes on the Internet, most of the tutos being about creation only, even if creation is the most difficult process. cheers.

  4. if i need to print flyer so do i need to save as pdf or jpeg or psd which format will be perfect …and thank you for this amazing tutorial

  5. Sorry if I missed this because I’m new here but I would love a tutorial on bleed and the like regarding print. I don’t really understand those aspects at all. Thanks.

  6. thank's i really like it, but i already knew almost all the tips. I really hope u give tips with the best way to convert illustrator to pdf file, likes how you setting for compression image. Because that's was a big issue i think..

  7. Great video, Sensei! Definitely one of my favourites. I recently did a couple of print projects for people, and I wish I'd known about the PDF formats beforehand! Will be keeping these in mind from now on! Massive thanks!

  8. Dear Friend all these years I heard various differnet values for rich black or design's black. C70% M50% Y30% K100% & C60% M60% Y60% K100% do you agree? Also find so helpful your advices Thanks mate!!!

  9. The billboard one was very helpful. My class had to make banners that were about 3x5ft but we didn't know about scaling for large prints so the Indesign documents were the literal size. Opening that file takes forever now cuz it so big -_-

  10. Thank you! We want more 😀 Could you make a video about different print presets, colour management, colour conversions and so on? How to make sure your colours are consistent, especially when you make a design for print and web?

  11. I am happy with the small size printing but I have issues for large size printing, for which what kinda measurement & ppi should I take is the pain!
    Could you do a video on the large size printing measurement things?

  12. now would you look at that: a 6 minute video taught me more useful stuff about print than a whole semester at university. We only learned super detailed postscript stuff and pdf-version differences which was stuff that I NEVER EVER NEEDED AGAIN. I can't even print a birthday invitation with that trash knowledge, sheesh

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